Terms of service

Welcome to Persona

These Terms of Service (“Terms”) outline how we operate our website, online store, and related services (collectively, the “Site”). By visiting or making a purchase from Persona, you agree to these Terms and our shared commitment to fairness and transparency.
If you ever have questions about what’s written here, you’re encouraged to reach out — our goal is to keep everything clear and straightforward.

1. About Persona

Persona (“we,” “our,” or “us”) is based in California, United States. We design and sell clothing and accessories through our online store.
You can contact us at personabyyub@gmail.com for any questions regarding your order, these Terms, or our policies.

2. Use of the Site

You must be at least 18 years old (or the age of majority in your region) to make a purchase.
By using this Site, you agree not to:

  • Use our products or Site for any unlawful or unauthorized purpose.

  • Interfere with the operation, security, or performance of the Site.

  • Attempt to collect or misuse personal data from other users.

We reserve the right to deny access or service to anyone who violates these Terms.

3. Product Information

We make every effort to describe and display our products as accurately as possible.
However, colors and textures may vary slightly depending on screen settings and material production.
All products are subject to availability and may be modified, limited, or discontinued without notice.

4. Orders and Payments

By placing an order, you confirm that the information you provide is accurate and complete.
All prices are listed in USD and are processed through Shopify Payments, which securely handles all transactions.
Persona does not store or have access to your full payment details.

We reserve the right to cancel or refuse any order if fraud, misuse, or violation of these Terms is suspected.
If an order is canceled, you will be promptly notified and refunded in full.

5. Shipping and Delivery

Persona currently ships within the United States only.
Orders are processed and shipped according to the timelines provided at checkout or on each product page.
While we work closely with trusted carriers, Persona is not responsible for delays due to weather, carrier issues, or other circumstances beyond our control.

Ownership of goods transfers to you once the order is marked as delivered by the carrier.

6. Returns and Refunds

Our Return and Refund Policy governs all returns, refunds, and exchanges.
By making a purchase from Persona, you acknowledge that you have read and agreed to that policy.
You can review it anytime here: [link to your Refund Policy page].

7. Limited Warranty and Disclaimer

All Persona products are sold “as is” and “as available.”
We make no guarantees that the Site will be uninterrupted or error-free, or that products will meet every individual expectation.
To the fullest extent permitted by law, Persona disclaims all warranties, express or implied, including merchantability, fitness for a particular purpose, and non-infringement.

8. Limitation of Liability

Persona, its owners, affiliates, and employees will not be liable for any indirect, incidental, or consequential damages arising from the use of our products or Site.
Our maximum liability to you will never exceed the total amount paid for the product(s) in question.

9. Intellectual Property

All content on this Site — including logos, product designs, images, graphics, text, and layout — is the property of Persona and is protected by copyright and intellectual property laws.
You may not copy, reproduce, or distribute any content from this Site without our prior written consent.

10. Third-Party Services and Links

Our Site may contain links or integrations with third-party services (such as payment processors or social media).
We are not responsible for the content, policies, or actions of these third parties.
When you use these services, you are subject to their own terms and privacy policies.

11. Privacy

Your submission of personal information through our store is governed by our Privacy Policy, available here: [Persona Privacy Policy].

12. Changes to Terms

Persona reserves the right to update or modify these Terms at any time.
Any changes will be posted on this page, with the updated date listed above.
Your continued use of the Site after revisions indicates acceptance of the new Terms.

13. Governing Law

These Terms are governed by the laws of the State of California, United States, without regard to conflict of law principles.
Any disputes arising from or relating to these Terms or your use of the Site will be handled in the courts located within California.

14. Contact Information

For any questions about these Terms or your orders, please contact us at:
Email: personabyyub@gmail.com
Location: California, United States